Cathay Airways partners with Hong Kong Olympic swimmer Siobhan Haughey as its brand ambassador, highlighting the shared ethos of "Every Move Counts." The advertisement showcases Haughey's rigorous training routine, echoing Hong Kong's spirit of perseverance. Cathay pledges continued support for local athletes, emphasizing its commitment to excellence. Haughey expresses gratitude for Cathay's impeccable service, reflecting the airline's dedication to customer satisfaction. Cathay reaffirms its mission to elevate the travel experience, fostering emotional connections with customers through meaningful journeys.